HOW TO CHOOSE A NICHE FOR YOUR ONLINE BRAND.

A lot of people are confused when it comes to choosing a niche.

You don’t need to “have it all figured out” to choose a niche.

Here’s how to pick your niche without overthinking.

1. CHECK WHAT YOU KNOW, LOVE, AND CAN TEACH WITHOUT GOOGLE.

Ask yourself,

What do people always ask me about?

What can I explain even if someone wakes me up by 2am?

What topic excites me and energizes me?

What have I suffered through, survived, and now I want to help others with?

Your niche is usually hidden inside your knowledge, your experience, or your wounds.

2. FOCUS ON WHO YOU WANT TO HELP, NOT JUST WHAT YOU WANT TO SELL

Instead of saying: “I want to sell skincare products.”

Say “I help young women clear their acne and feel confident in their bare face.”

See the difference?

Your niche is not just what you do.

It’s WHO you do it for and WHY it matters.

3. MONETIZE FROM DAY ONE (EMOTION NO DEY PAY BILLS)

If your niche cannot be monetized, it’s a hobby. Not a business.

Do people pay for this problem to be solved?

Are there coaches, content creators, or products already making money in that niche?

Good. That means there’s a market.

Don’t try to be the first. Choose a lucrative niche.

4. START WITH ONE THING. YOU CAN EVOLVE LATER.

You’re not married to your niche forever o.

Start with what you know now.

As you grow, your niche will grow with you.

Clarity comes along the way.

5. STOP WAITING FOR A VOICE FROM HEAVEN.

My dear, your niche won’t come with thunder and lightning.

It won’t say, “Behold, this is thy calling…”

You find your niche by:
• Testing
• Creating content
• Serving people
• Listening to feedback
• Seeing what works

The more you show up, the clearer it becomes.

Don’t let “I don’t have a niche” stop you from building a brand.

Start from where you are.

Pick something. Package it. Post it.

Then keep refining as you go.

You don’t find your niche by sitting still.

You find it by moving.