“They own English — so why should I try to sell it to them?” – Phyno

There was a time when Phyno was rapping in English, still trying to find himself.
But then he asked the realest question:
“If I want to sell to the world, what do I have that they don’t?”

That’s when it hit him…

“I can’t go to the UK and sell English. That’s theirs. But I can sell Igbo… my culture, my originality. That’s my power.”

From that moment, Phyno carved a lane no one else was on — and became one of the biggest Igbo artists in history

The moral?
If you want to stand out, don’t copy them.
Be so original that they have no choice but to respect your difference.
🔥 “They own English — so why should I try to sell it to them?” – Phyno 🗣️🇳🇬 There was a time when Phyno was rapping in English, still trying to find himself. But then he asked the realest question: “If I want to sell to the world, what do I have that they don’t?” That’s when it hit him… 👉 “I can’t go to the UK and sell English. That’s theirs. But I can sell Igbo… my culture, my originality. That’s my power.” 💯 From that moment, Phyno carved a lane no one else was on — and became one of the biggest Igbo artists in history 🌍🔥 📌 The moral? If you want to stand out, don’t copy them. Be so original that they have no choice but to respect your difference.
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